The Name
Inspired by η· β Green in Japanese
Midory takes its name from η· (midori), the Japanese word for green β the color of new growth, of forest light through leaves, of freshly whisked matcha in the bowl. We spell it differently to stand apart, but the spirit is the same: something rooted, alive, and distinctly Japanese.
We were founded on a simple conviction: that the slow, intentional ritual of Japanese tea deserves a place in modern daily life. Not as a trend, not as a health supplement β but as a practice. A moment of clarity before the day begins, or a quiet return to yourself at its end.
What We Do
We curate and resell authentic Japanese teas β farm by farm
Farm-Named Sourcing
Every tea we carry is traceable to a specific farm and grower. We don't deal in anonymous blends.
Trusted Partners
We work with Yunomi.life and other trusted Japan-based suppliers to source teas with verified provenance.
Japan-Wide Reach
Our collection spans Japan's finest tea-growing regions β Kyoto, Shizuoka, Fukuoka, and beyond.
Sourcing Philosophy
Every tea has an address
We believe great tea begins with a specific place β a hillside, a family, a season. Our sourcing philosophy is built around traceability and real provenance, not generic origin labels.
Our Tea Range
From everyday sips to ceremonial moments
Whether you're new to Japanese tea or a devoted home practitioner, our collection spans the full range of Japan's finest tea styles.